Global manufacturing company increases sales expansion after standardizing their data collection process


Sanitation and maintenance product field reps at Diversey were frustrated by the inconsistent manual forms they used for reporting. With Synaptic Advisors' newly implemented templates, they decreased human errors and increased on-site service.



Weekly Guided Interactions


Global End Users

About Diversey

Diversey is a provider of cleaning, sanitation and maintenance products, systems and services that efficiently integrate chemicals, machines and sustainability programs. Diversey delivers revolutionary cleaning and hygiene technologies that provide sustainable solutions while protecting and improving the environment.


The Challenge

  • Field reps were challenged with complex forms and surveys that created inefficient site visits.
  • Manual process put dependencies on field reps to identify opportunities to expand current market share.
  • Inefficient data collection and human error created inconsistent site visit outcomes.
  • Inconsistent forms deployed globally across the organization disrupted reporting and analysis.

Our Solution

  • Synaptic Advisors created configurable templates that could adapt to the specific environment being serviced and could significantly simplify the on-site process when deployed.
  • New templates incorporated Discoveries and insights which assist end users in capturing relevant and consistent data through guided processes.
  • New form architecture created a scalable and reusable format, centrally managed for consistency.

The Outcomes

  • 1,000+ guided interactions each week
  • 200+ unique form templates live
  • 4,300 end users across the globe

Begin Your Journey to Smarter Service Today.

Discover what's possible.

Let's Talk